Millions of Nigerians run a real business out of a DM inbox.
We’re building the part that was missing.
Four problems we kept hearing about.
The business stops when you do.
Every “how much?” needs you to answer it. Every order needs you to take it. You can’t be asleep, busy, or at a wedding — the moment you put the phone down, nothing moves.
The doubt you never get to answer.
Someone is deciding whether to send money to a stranger. They’ve been burned before, or they know someone who has. They go quiet. You never even find out you lost the sale.
“Check my bio” is not an address.
You can’t print it on a flyer, put it on a business card, or paint it on a bus. And if the account goes, every way anyone had of finding you goes with it.
Nobody can tell you what you made last week.
Products in one app, orders in another, money in bank alerts, customer names in your head. Not because you’re disorganised — because there’s nowhere for it all to live.
Four things we won’t trade away.
Not everyone is ready to run a store, and they shouldn’t have to be.
We check identity before anyone can collect a naira. How we check →
It never passes through us. Customer, to Paystack, to your bank.
We will not move you. The card you printed keeps working.
A small team, in Nigeria.
Names and faces go here once we’ve agreed what to publish.
Own your address. Start with the name.
It costs nothing, it takes about a minute, and it’s yours for good.